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Jan
18
Quoted in Mobile Commerce Daily
“The first and most distinguishing aspect of Copia is that it’s the first truly social eReading experience,” said Mike Lundgren, director of innovation and strategy at VML, Kansas City, MO. “We’ve introduced six devices with six- and nine-inch screens, some with touchscreens, all with WiFi and 3G options, as well as a very rich user interface and navigation experience.
“Navigating content is a very similar experience to an online content portal,” he said. “The objective of the entire program is to create a strong balance between content and commerce, collaboration and community.
“The primary model is paid content, but it will support the ePub environment and PDFs, and there is a lot of public domain content as well.”
